Welcome to The Joy of Reuse, a space exploring the social benefits of reuse for you and your community. Reuse isn’t just good for the planet and your pocketbook; it's fun, collaborative, offline, and unique to you. Like everything positive in the world, it’s even better when it’s shared!

To help you get involved in the campaign and share your joy, we’ve created a campaign resource pack that is completely FREE to download! Inside, you’ll find social media templates, campaign stickers, stencils for creative projects, and plenty of ideas on how to take part. All designed to highlight the social benefits of reuse and bring communities together.

Campaign Resources

This National Reuse Day, we’re asking you to share your joy of reuse. Whether that’s visiting your local refill store, hosting a swap with friends, or creating something new with our resources, we want to see it! Post on social media using the hashtag #TheJoyOfReuse and don't forget to tag us @reusealliance.

Share your joy!

Looking for a creative way to get involved with the joy of reuse? We’ve got you covered! We’ve put together a fun, step-by-step activity guide that you can complete on your own, with a group of friends, or as part of a local community event. This year, we’re focusing on the social benefits of reuse, so this guide gives you everything you need to host a workshop and get creative.

Reuse zine workshop guide

Reuse is more than an eco-friendly choice. It’s about finding joy in the things we already have, the people we share them with and the creativity that comes from doing things differently.

From the thrill of finding a secondhand treasure to making, fixing, sharing and refilling together, there are so many ways to make reuse part of everyday life.

Discover the four joys of reuse below

Alt text: Collage art titled "The Joy of Finding" on a pink background, featuring a black-and-white photo of two people browsing a clothing rack decorated with colourful star stickers.

Resale is not just about finding unique and quality items - or finding a new home for the things you have when you no longer need them - it’s about connecting with people through our things. By sharing time together thrifting, hosting a swap with friends, or sharing with people in need you can find connection and meaning along with your things.

LEARN MORE

Collage art titled "The Joy of Making" on a bright yellow background, featuring a black-and-white photo of people cutting paper and crafting, decorated with colourful scribbles and shapes.

Repurpose is about thinking outside the box. Reclaiming a material for a new use or creatively upcycling something that would otherwise become waste. And it’s a great chance to connect with others and find inspiration at workshops, creative reuse centers, reclaimed building material stores, and more.

Collage art titled "The Joy of Choosing" on a blue background, featuring a black-and-white photo of two women at a workshop counter or shop, decorated with colourful paper cutouts and dots.

Refill is any chance you get to avoid single-use. You can turn the everyday chore into an opportunity to connect with a local refill store owner, personalize your bulk food packaging or bring your own cup/bottle/bag.

Graphic icon of a bright blue teardrop or water droplet with a white highlight.
Collage art titled "The Joy of Fixing" on a purple background, featuring a black-and-white photo of two women working on sewing or mending, overlaid with colourful embroidered thread and accents.

Repair is how we go about fixing more than just our stuff, it's about feeling empowered to mend the world one thing at a time. It’s also about learning new skills, sharing what you know, and getting together to solve problems and overcome obstacles.

Hand-drawn dark purple sewing button icon with four holes

The annual Reuse Awareness Campaign is designed by a different designer each year and highlights a different aspect of reuse. This year’s campaign is designed by Olivia Krawczyk and highlights the social benefits of reuse. Reuse Alliance organises the campaign, with support from Zero Waste Sonoma and funding from CalRecycle.

Help support our annual awareness campaign reach and donate to get more people involved with reuse.